Did you know that breast cancer is the second most common form of cancer afflicting women in the U.S.? Nearly 260,000 American women are diagnosed with breast cancer each year, representing 1 out of every 3 cancer diagnoses. Thankfully, mortality from breast cancer has dropped nearly 40% since 1989 due to building awareness and early treatment. Galleria Dallas wants to help with the awareness effort, which is why it’s covered in pink right now! The shopping center has partnered with the Susan G. Komen of Dallas County in honor of Breast Cancer Awareness Month, in order to help increase awareness and encourage screenings. As part of the festivities, the center will feature Texas’ largest pink ribbon on Level 1 near Center Court.
“Our relationship with Susan G. Komen Dallas County is allowing us to offer robust programming for our shoppers in the month of October,” said Chuck Steelman, Vice President of Experience at Trademark Property Group, which manages Galleria Dallas, in a recent press release. “We hope that visitors to Galleria Dallas will be inspired by our Breast Cancer Awareness efforts to take care of their own health.”
Take pictures with the huge pink ribbon that stretches across the shopping center, then tag @galleriadallas in your photos for a chance to be featured on Instagram. Head over to the Center Court to see the Gittings/Susan G. Komen Dallas County portrait wall. Here, you can admire portraits of inspiring breast cancer survivors as well as the Komen Dallas County board of directors and heroes. Donations will be accepted for Komen Dallas County, and anyone who gives $500 or more to the cause will receive a Gittings photo package valued at $1,450. The exhibit will be on display through Oct. 30.
Each week in October, the Galleria Dallas is hosting “On Wednesdays We Wear Pink” events, which is a fun play on words from that iconic Mean Girls quote. Wear the color pink to the center on Wednesdays and get free skate rental at Galleria Ice Skating Center! And you can join the online October Talent Talks via Zoom, which focus on prominent breast cancer survivors as well as advocates for breast health
The Talent Talks provide a place for shoppers to participate in innovative retail experiences for free from the comfort of their own homes. This will include everything from live Q&A sessions with top beauty professionals to interactive trunk shows and food demonstrations. All of these Talent Talks are given by breast cancer survivors, who will share their stories of overcoming obstacles to not only survive, but also thrive. Each virtual talk is free to attend, but please RSVP in order to guarantee a spot.
Here are the upcoming events:
Cathy Williamson, Surviving in Style
Friday, Oct. 16, noon.
The blogger will reveal how positivity and fashion can go hand in hand for a breast cancer survivor.
RSVP to bit.ly/cathytalks
Paula Schneider, Power in Perspective
Tuesday, Oct. 20 at 6 p.m.
The CEO of Susan G. Komen® shares how her personal experience informs how she leads the charge to end breast cancer.
RSVP to bit.ly/paulaschneidertalks
Finally, you can support breast cancer research and raise awareness by shopping pink at Galleria Dallas! Several retailers will be selling fun pink accessories, clothes and makeup that donates a portion of proceeds to support the fight against breast cancer.
Here are some of the pretty pink products you can buy:
- At Uno de 50, a portion of the Zen Think Pink bracelet and ball charm sales benefits the GEICAM Group, a scientific foundation that develops research projects in breast cancer.
- Buy the Ann Taylor BCRF Silk Scarf ($44.50), and the company will donate 50% of purchase price to Breast Cancer Research Foundation (up to $25,000).
- Forever 21 is partnering with Stand Up To Cancer for October and offering a small capsule of cute tees, logo styles and comfy sets, as well as donating 20% of proceeds to Stand Up To Cancer.
- Guess is offering two accessories benefitting Get in Touch Foundation: a Sparkling Pink Watch ($95) and the Get In Touch Sunglasses ($118).
- Nordstrom is selling RevitaLash Advanced Eyelash Conditioner ($55-150), and RevitaLash will donates a portion of proceeds from sales to breast cancer research initiatives.
- Nordstrom is also offering Little Words Project Breast Cancer Support Beaded StretchBracelet ($20). These hand-crafted bracelets spell out encouragement and acknowledgment that attitude can be everything. Each one comes with a registration code that can be used to register your bracelet on the Little Words Project app or website, inducting you into the Nice Girl Gang, a community of women dedicated to building each other up.
- The Bobbi Brown Breast Cancer Awareness Full Size Lipstick Duo ($45) from Nordstrom is a limited-edition full-size pair of creamy, full-coverage lip colors in pretty pink packaging to help support the Breast Cancer Research Fund. Bobbi Brown will
donate $24 of the purchase price of this set to the Breast Cancer Research Foundation®, up to a maximum donation of $110,000.
- Through October, Macy’s will offer customers the opportunity to donate online at macys.com or round-up their in-store purchase to the nearest dollar (up to $.99) and donate their change to support BCRF (from Oct. 1-15) and Pink Pony, Ralph Lauren Corporation’s global initiative in the fight against cancer (from Oct. 16-25).
- Macy’s customers and colleagues can also support breast cancer awareness and research by shopping exclusive limited-edition pink products online at The Pink Shop. Beginning Sept. 27, customers can shop for the cause by visiting The Pink Shop, an online store featuring charitable pink fashion, jewelry and beauty products supporting a variety of organizations committed to breast cancer awareness.
We wish everyone strength and good luck in fighting breast cancer! Let’s all do our part to spread awareness and raise money to defeat this disease. Thanks Galleria Dallas, and all participating retailers, for making this a priority and raising awareness and money for Breast Cancer Awareness Month.