October is Breast Cancer Awareness Month

October is Breast Cancer Awareness Month.
October is Breast Cancer Awareness Month.

While we may attribute orange and black to the month of October, another color stands out and stands out strong – pink. Breast Cancer Awareness Month is an important time of the year, as it reminds us to focus on our health and take the time to schedule annual mammograms. We reached out to Solis Mammography, located here in the North Dallas Corridor, for some helpful facts and tips regarding prevention.

Connie Oliver, VP of marketing and client relations at Solis Mammography, urged women to “rethink pink” in a recent press release stressing the importance of annual mammograms. “Based on extensive research we’ve done with women who do – or do not – get their annual mammogram, we’ve learned that the fear and anxiety associated with the pink ribbon causes too many women to stay away. We’ve built our patient services model to try to change that.”

Regular mammograms so important because they can detect cancers early, before they can be felt in the breast, and finding the disease early is what provides patients with most options for treatment.

As the nation’s largest independent provider of screening and diagnostics for breast health services, Solis Mammography wants women to remember that if they’re at risk – whether as a result of family history and genetics, age, race, or dense breast tissue – there are still steps you can take to reduce your risk. In addition to a regular checkup, these steps include healthy dieting and lots of exercise.

But at the end of the day, who is actually at risk for breast cancer? According to Oliver, “regarding family history, if your mother, grandmother or sister had breast cancer, you may be at higher risk. Some women have a gene called BRCA 1/2 that also puts them at higher risk.”

Additionally, The American Cancer Society states that “overall, white women are slightly more likely to develop breast cancer than are African-American women. However, in women under 45 years of age, breast cancer is more common in African-American women.”

Statistically, 7 in 8 women will not get breast cancer in their lifetime. Celebrate breast health this month by taking the time to get a mammogram, arm yourself with knowledge and give yourself the gift of peace of mind.


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